From IThe New York Times bestselling author of IRise of the Vulcans, an exploration of Chinese authoritarianism and Western capitalism BRBR In IThe China Fantasy, bestselling author James Mann examines the evolution of American policy toward China and asks, Does it make sense?
This book was the first to thoroughly integrate the use of Microsoft Excel as a tool for statistical analysis. The book focuses on the concepts of statistics with applications to the functional areas of business.
When Jim Stiles moved west from Kentucky in the 1970s to make Moab, Utah, his home, that corner of the rural West had already endured decades of obscurity, a uranium boom and then a bust, and was facing an identity crisis.
Who would have thought that a natural food supermarket could have been a financial refuge from the dot-com bust? But it had. Sales of organic food had shot up about 20 percent per year since 1990, reaching $11 billion by 2003 . . .
Covering both Micro and Macroeconomics in one concise paperback volume, this book shows readers how to think and act like an economist by showing them how to use economic concepts in their everyday lives and careers.
P style=MARGIN: 0px soNormal The 12th edition of this popular text continues to build on four major marketing themes: building and managing profitable customer relationships, building and managing strong brands to create brand equity, harnessing new marketing technologies in the digital age, and marketing in a socially responsible way around the globe.